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5 Surrogate Advertising Examples
Read More: 5 Surrogate Advertising ExamplesYou must have noticed how soda commercials show themselves with a sensation that resembles alcoholic advertisements. Consequently you have also seen a mineral water…
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Consumer Behaviour Models
Read More: Consumer Behaviour ModelsConsumer preferences undergo continuous changes in our times so understanding the entire buying route becomes an essential necessity for business success. Consumer behaviour models…
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What is Advertising: its Roles, Types and Importance?
Read More: What is Advertising: its Roles, Types and Importance?What is advertising? The process of advertising is an important process that exists to encourage consumers to follow specific commands such as making purchases…
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Guide to Sales Management: Meaning, Functions, and More
Read More: Guide to Sales Management: Meaning, Functions, and MoreSales Management: A business organization’s personal selling operations require management through planning, and subsequently, organization, followed by directing activities, culminating in final control stages.…
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Finding Your Niche: A Guide to Market Segmentation That Works
Read More: Finding Your Niche: A Guide to Market Segmentation That WorksMarket segmentation is used by organizations as a method to split broad consumer markets into distinct groups according to shared demographics for better strategy…
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Why Your Business Needs a Marketing Information System
Read More: Why Your Business Needs a Marketing Information SystemOrganizations recognize the need of marketing information system to collect analyze market data for smart marketing choices. Through its connected systems an MIS collects all types…