Category: Marketing Management

What is advertising? The process of advertising is an important process that exists to encourage consumers to follow specific commands such as making purchases…

Sales Management: A business organization’s personal selling operations require management through planning, and subsequently, organization, followed by directing activities, culminating in final control stages.…

Market segmentation is used by organizations as a method to split broad consumer markets into distinct groups according to shared demographics for better strategy…

Organizations recognize the need of marketing information system to collect analyze market data for smart marketing choices. Through its connected systems an MIS collects all types…

What is Marketing? marketing means producing and distributing value to both consumers and our environment. The nature of marketing involves discovering existing demands and preferences before…

AI integration is revolutionizing contemporary business operations. Consequently, a lot of companies are using translation tools driven by AI. The incorporation of AI into…